Plan B Forum

The popularity of the UK among business students has improved since the country voted to leave the EU, a global survey has found, suggesting that Brexit will not be as damaging to Britain’s higher education sector as some have feared.

The UK was second only to the US as the most popular place to study among the 1,211 students, from 74 countries, who were interviewed by Carrington Crisp, an education research group.

But while the proportion saying they would pick a business school in the US slipped to 62 per cent in 2018 compared with 67 per cent last year, the UK rose in popularity, with 52 per cent choosing it as a potential destination this year, against 44 per cent in 2017.

The findings suggest that a country’s reputation as a place to study rests on more than its political leadership or perceived economic stability, said Andrew Crisp, chief executive of Carrington Crisp.

International students are turning to the UK as a “less bad” alternative to the US, he added, saying: “The US is less popular, hence people turn to other English-speaking countries.”

The UK may have also benefited from the perception that it is cheaper after sterling dropped in value after Britain’s referendum on EU membership in 2016, according to Mr Crisp.


https://www.ft.com/content/7e3a59e8-755 ... rl=1253590