Plan B Forum

30th Anniversary advertising campaign:



Bravo, Nike!


I really hope this pisses off a bunch of cranky old racists.

I'm sure that Nike will be happy not to have their products associated with toothless racist crackers.


yrs,
rubato

I must be totally out of touch as far as who's who among current today's sports figures.  If I hadn't Googled it I would never have known — or even been able to guess — that it was Colin Kaepernick's image in that Nike ad.

-"BB"-

Who?

He needed to find a way to earn some money and he just did it.

I thought Nike was taking a big risk with this campaign, but maybe they just understand old white people really, really well.

Old white people, like me, do not buy Nike. Look around. When we have the money, we buy New Balance. I am now a regular at the gym in the Newark, De senior senior. By my unofficial count, there are more New Balance shoes than all other brands combined.

snailgate.

Well done Nike!

Primary day today in MA - the blue wave continues here!

Burning Petard wrote:Old white people, like me, do not buy Nike. Look around. When we have the money, we buy New Balance. I am now a regular at the gym in the Newark, De senior senior. By my unofficial count, there are more New Balance shoes than all other brands combined.

Isn't that the point? Nike doesn't sell to our demographic very well; they focus on younger people, most of whom never had a problem with Kaepernick. Plus, even with their shares off initially, it gets Nike out front on a topic of the day and changes the narrative from their negative corporate culture (poor treatment of women) that they are finally trying to address.

Nike makes some good products, although I'm not a fan of their shoes - never fit me well, never will -- although I'd be willing to go out and try them again, in support.

Skechers for me. In another four or five or fifteen years I will buy the cheapest takkies and wear 'em out. (Not exercising though). My favorite and most comfortable sneakers (but my wife doesn't let me wear them except when working in the yard) are a pair of 18 year old K-Swiss tennies. Still perfect other than the grass stains.

I don't care if Nike puts Mr. K on their ads - good luck to 'em. What stupidity that people should be cutting Nike swishes off their clothes just because of an ad.

I’ve never worn Nike. I like their “Just Do It” advertising campaign, but never liked the swoosh, and I never wear branded clothing in any case because why would I pay a company for the privilege of then advertising for them on my person?

In high school I wore KSwiss because I was big into tennis and loved all white athletic shoes, but in recent years I’ve switched to Brooks because they fit me well and I’ve found a place to get them very affordably if I’m not too picky about color combinations.

I think it’s hilarious that these morons are destroying their high priced Nike gear - except of course that burning petroleum based textiles is terrible for air quality (but at this point the planet is so fucked it hardly matters) and the stuff could go to better use donated to charity. Nike will be okay because they’re looking at the long game, and their market is much more made up of progressive millenials in this country and brand loyalists around the globe than it is of dumbass racist pukes of all ages in the regressive woodshed of America.

I looked down at saw the swoosh on my shirt sleeve. I was neither incensed nor invigorated. Nike is brilliant (associating their brand with social justice warriors) and the boycotters are falling right into their hands with the free publicity.

Vote for Trump even if it means sacrificing everything.

BoSoxGal wrote:I really hope this pisses off a bunch of cranky old racists.

Especially the one in the White House? Don't worry. He's already pissed.

People are burning their Nike Gear after former NFL Quarterback Colin Kaepernick was featured in a new ad.

Here's a redneck's dilemma:

Burning Petard wrote: When we have the money, we buy New Balance.
snailgate.

I noticed that the news commented on Barron Drumpf wearing New Balance shoes as he got off of the plane a couple of weeks ago. I guess his daddy has some money. They said he'd grown over the summer. At least an inch of that growth was in his cushiony NB shoes.

It's almost enough to make me want to rip the N off of the sides of mine. Almost.

Allen Edmonds for dress and New Balance for everything else. Comfort is paramount.

Snailgate, Kohl's runs some good sales on New Balance once in a while, but they usually have to order my 14 narrow size. They still give me the sale price, and apologize for not having them in stock. (No one does.)

Nike just bought a billion dollars worth of advertising for $20 million dollars. And they did the right thing. Doing well by doing good.


yrs,
rubato

Yes, doing well by doing good.

Team Sweat is one of the largest groups that specifically tracks and protests against Nike. Team Sweat is "an international coalition of consumers, investors, and workers committed to ending the injustices in Nike’s sweatshops around the world" founded in 2000 by Jim Keady. While Keady was conducting his research about Nike at St. John’s University, the school signed a $3.5 million deal with Nike, forcing all athletes and coaches to endorse Nike. Keady publicly refused to support Nike and was forced to resign his position as soccer coach in 1998. Since resigning, Keady has done original research into the conditions in Nike's Sweatshops. He traveled to Indonesia and for a month lived among the Nike factory workers, surviving on $1.25 per day like they do. [2]