The Death Of A Media Pioneer...

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Lord Jim
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The Death Of A Media Pioneer...

Post by Lord Jim »

Dr. Joyce Brothers, On-Air Psychologist Who Made TV House Calls, Dies at 85

Joyce Brothers, a former academic psychologist who, long before Drs. Ruth, Phil and Laura, was counseling millions over the airwaves, died on Monday at her home in Fort Lee, N.J. She was 85.

Her daughter, Lisa Brothers Arbisser, confirmed the death.

Dr. Joyce Brothers, as she was always known professionally — a full-name hallmark of the more formal times in which she began her career — was widely described as the mother of mass-media psychology because of the firm, pragmatic and homiletic guidance she administered for decades via radio and television.

Historically, she was a bridge between advice columnists like Dear Abby and Ann Landers, who got their start in the mid-1950s, and the self-help advocates of the 1970s and afterward.

Throughout the 1960s, and long beyond, one could scarcely turn on the television or open a newspaper without encountering her. She was the host of her own nationally syndicated TV shows, starting in the late 1950s with “The Dr. Joyce Brothers Show” and over the years including “Ask Dr. Brothers,” “Consult Dr. Brothers” and “Living Easy With Dr. Joyce Brothers.”

She was also a ubiquitous guest on talk shows like “The Tonight Show” and on variety shows like “The Sonny and Cher Comedy Hour.”

She was a panelist on many game shows, including “What’s My Line?” and “The Hollywood Squares.” These appearances had a fitting symmetry: It was as a game-show contestant that Dr. Brothers had received her first television exposure.

Playing herself, or a character very much like herself, she had guest roles on a blizzard of TV series, from “The Jack Benny Program” to “Happy Days,” “Taxi,” “Baywatch,” “Entourage” and “The Simpsons.”

She also lectured widely; had a call-in radio show, a syndicated newspaper column and a regular column in Good Housekeeping magazine; and wrote books.

Dr. Brothers arrived in the American consciousness (or, more precisely, the American unconscious) at a serendipitous time: the exact historical moment when cold war anxiety, a greater acceptance of talk therapy and the widespread ownership of television sets converged. Looking crisply capable yet eminently approachable in her pastel suits and pale blond pageboy, she offered gentle, nonthreatening advice on sex, relationships, family and all manner of decent behavior.
She first came to national attention as the winner of a 50's game show...

(And as always, without Googling, and no help from our studio audience...)

What was the name of the game show, and what was the category she was the grand prize winner in?


(I'll bet Dale will get this one.... 8-) )
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dales
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Re: The Death Of A Media Pioneer...

Post by dales »

Yes, I do but let someone else play.

Your collective inability to acknowledge this obvious truth makes you all look like fools.


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dales
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Re: The Death Of A Media Pioneer...

Post by dales »

Jim, you might want to offer a clue.

Your collective inability to acknowledge this obvious truth makes you all look like fools.


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Lord Jim
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Re: The Death Of A Media Pioneer...

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Well, I was going to wait till tomorrow to give a clue....

But okay....

A clue for the first part of the question...(the name of the game show)...

It was a game show that got caught up in scandal....

The second part of the question; what category did she win in? is much tougher...

Because if you weren't alive at the time, or aren't, (as I am) a student of mid-20th Century American Cultural History, you wouldn't guess it in a million years.... 8-)

No one would expect a touchy-feely female psychologist (especially in the 50s) to be an expert in this field...
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Re: The Death Of A Media Pioneer...

Post by Big RR »

I know the category was boxing (as I recall. she later said she selected it because it was a fairly limited body of knowledge to learn). As for the show, I would have guessed The $64,000 Question, but your scandal clue makes me think it may have been 21.

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Re: The Death Of A Media Pioneer...

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I know the category was boxing
DING! DING! DING!

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In 1955, Brothers became the only woman ever to win the top prize on the American game show The $64,000 Question, answering questions in the topic of boxing, which was suggested as a stunt by the show's producers.[little did they know...]
http://en.wikipedia.org/wiki/Joyce_Brothers
The $64,000 Question is an American game show broadcast from 1955–1958, which became embroiled in the scandals involving TV quiz shows of the day.
But you're right Big RR...

It was 21 not The $64,000 Question that was actually proven to be rigged...I had forgotten that... :?

I stand in the presence of 50's quiz show knowledge greatness...

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Re: The Death Of A Media Pioneer...

Post by oldr_n_wsr »

I knew the answers. Just wasn't here soon enough.
:(

RIP Dr Joyce Brothers.

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Re: The Death Of A Media Pioneer...

Post by Big RR »

Interesting Jim, I didn't recall it being a "stunt"; I remember reading an interview with Brothers in the 60s/70s where she said she wanted to use boxing to prove that learning the entirety of a small body of knowledge was possible if you applied yourself; I thought it had something to do with some of her psychological theories.

As for the mention of 21, while I do have a slight recollection of the show (probably from reruns), I will admit I remembered mostly because of the movie "Quiz Show".

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