Plan B Forum

Black Friday 2019 deals: What date do the UK sales start and how to find the best available offers now?

There are just a few days to go until the official Black Friday 2019 sales start on November 29. However, what used to be a one day sales bonanza now lasts for at least a week and many shops started releasing their deals last Friday.

Love it or hate it, there's no denying the unstoppable force of Black Friday and Cyber Monday 2019. What started off as a tradition across the pond has now become the highlight of every British bargain-hunter's calendar.

Whether you're brave enough to flock to London's Oxford Street or prefer to shop online from the comfort of your own bed, there are serious savings to be had. Laptops, games consoles, phones and clothes are all sold at a fraction of the price — perfect if you want to do some early Christmas shopping.

While the official date of Black Friday isn't until November 29, Amazon is typically ahead of the curve and launched its deals today, covering tech, home appliances, fashion and more. These deals are updated daily and hourly, and we have rounded up the best of today's offerings below.

Because Black Friday only comes around once a year, you need to be as prepared as possible — ideally, knowing exactly what you're looking to buy. To help you plan, we have created a guide of everything you need to know about Black Friday 2019 — including what date the sales start, how to find the best deals, how to be safe when shopping online, and the best discounts available so far.

What is Black Friday?

Black Friday is a tradition that originates from America, where retailers cut prices on a huge range of items the day after Thanksgiving. However, in recent years Britain has also jumped on the bandwagon.

As such, you can expect major UK retailers to cut prices on a large selection of items - including big-budget electrical items, beauty gift sets, kitchen equipment and clothes.