U2 rocker Bono loves his trilby hat so much he's paid a whopping $1,500 (GBP1,000) to have it flown to Italy.
Money was no object for the Irishman, who arranged for a $150 (GBP100) taxi journey to GATWICK airport, before the trilby was placed in the cockpit of a BRITISH AIRWAYS flight, costing $663 (GBP442) - so it wouldn't get squashed by any other passengers.
Bono is demonstrating the belief that money does not have an inherent value. It has utility but not virtue. It is to be used but not revered. The behavior is startling to the larger number who have grown up and continue to live in a condition of relative scarcity and who have not considered how a life where that was not true would be different.
Frugality is only a virtue by way of what you are accomplishing by being frugal, maintaining your personal material security, your family and community &c. It is not an inherent virtue and we recognize this by calling people misers who cling too tightly to money.
Crackpot wrote:So is that why he offshored his bands "corporation" from Ireland to a tax haven?
He has a lot of money and has it invested in a variety of ways, I would expect. No one has said he was evading taxes. Actually Ireland has an income tax exemption for artists, writers, composers &c. That is why J.P Donleavy (recently deceased) moved there from the U.S.